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Coca-Cola Invests in BodyArmor as It Chases Gatorade

Coca-Cola takes minority stake in Kobe Bryant’s BodyArmor sports drink start-up

Kobe Bryant’s new ads for BodyArmor call out competitor Gatorade by name

Kobe Bryant’s BodyArmor Ads Starring James Harden, More, Troll Gatorade

BodyArmor Calls Out Gatorade For Being Your Dad’s Sports Drink

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